Calipari Bourbon Bottle to Make Sweet Music
LEXINGTON, Ky. (March 1, 2010) Building on the past success of the Maker’s Mark/Keeneland charitable bottle series that supports projects at the University of Kentucky, Maker’s Mark and Keeneland are continuing the program with the celebration of UK basketball coach John Calipari, whose likeness will be featured on the bottle this spring.
The popular coach will team up with University of Kentucky Symphony Orchestra, Maker’s Mark and Keeneland to raise money for a unique extension program highlighting the performing arts for elementary school children throughout the Commonwealth.
“It’s an honor to team with Maker’s Mark and the university in this unique fundraising opportunity to help benefit the UK Symphony Orchestra Outreach Program,” said Coach Calipari. “I’m not sure the world is ready for my face on a bottle, but if it helps the university, I’m all for it. I hope all our great fans will support this worthy effort.”
Maker’s Mark will produce 24,000 numbered, limited edition bottles honoring Calipari, and they should be available statewide Friday, April 2, opening day of Keeneland’s Spring 2010 meet. The bottle should retail for about $49 if retailers take their normal markup.
A bottle signing, scheduled the day of the Grade-1 Maker’s Mark Mile, will be held Friday, April 9, trackside at Keeneland, with Calipari, Samuels and Nicholson. In an effort to better accommodate the growing legion of fans who attend the Maker’s Mark bottle signing at Keeneland, a few guidelines and a new ticketing procedure is being established. Details on the ticket procedure for the bottle signing will follow later this month from Keeneland.
* Proceeds from the eBay auction for a guaranteed place in line will be distributed evenly with 50% benefiting our Foundation and the other 50% benefiting UK’s music outreach program.
Courtesy of CalipariFoundation.org.
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